Digital Content Manager
Location: North
Salary: £30,000 - £40,000
Contract type: Permanent Date posted: 18/03/2022
The Company
A leading regional Law firm are looking for a Digital Content Manager role to join their Newcastle office. The role will report to the Business Development Director and will have the opportunity for hybrid working. This role will involve managing and creating brand appropriate creative pieces across all of their digital communication.
The Responsibilities
- Developing digital content strategy aligned with short-term and long-term marketing targets
- Create and publish creative digital content, including website SEO/SEM, email, social media, video, podcast and display advertising campaigns
- Working with the wider Business Development and Marketing team for effective project management and collaborating with internal teams to identify new content and optimise the user experience
- Optimise content according to SEO and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Manage content distribution to online channels and social media platforms to increase web traffic
- Stay up to date with developments and generate new ideas to draw audience’s attention including Identifying trends, insights and optimise spend and performance based on the insights
- Working with our Content Manager ensure all PR content is fully optimised and shared effectively to improve reach and share of voice
The Candidate
- Proven experience in a digital marketing role
- Degree in marketing or a related field would be ideal but not essential
- Demonstrable success with digital copywriting/SEO
- Strong website management skills
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.
Blue Legal offers the services of an employment agency for permanent work and an employment business for temporary work.
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