Marketing Executive – Birmingham

Location: Midlands
Salary: £30,000 - £40,000
Contract type: Permanent
Date posted: 25/08/2022

A leading intellectual property firm is seeking a Marketing Executive to join their team in their London/Birmingham office. The role will support the Marketing & Business Development Manager with the timely delivery of marketing related projects and communications.

The Responsibilities:

• Assist the Marketing & BD Manager to develop the annual marketing plan including Events, Digital Marketing and PR
• Lead the management and development of the CRM marketing database (InterAction), reviewing ongoing processes, and cleansing the database
• Manage the development of the company website, to raise Google rankings via SEO and content
• Take ownership of the department’s intranet pages, update content as required
• Creating and distribution of emails using the firm’s e-marketing software
• Reporting of campaign outcomes and events to evaluate effectiveness of marketing projects
• Assist with formatting professional documents for presentations and pitches for Fee Earners, as required

The Candidate:

• Previous experience working in a busy Marketing team within a professional services or IP firm
• Possess a relevant marketing qualification or working towards a CIM qualification
• Strong working knowledge of CRM system management
• In-depth understanding of websites and CMS

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.  We regret that our clients will not accept applications outside of these areas.

Blue Legal offers the services of an employment agency for permanent work and an employment business for temporary work.Marketing Executive – London