Marketing Systems & Data Executive – London
Location: London
Salary: £28,000 - £35,000
Contract type: Permanent Date posted: 23/12/2022
A progressive regional law firm are seeking a Marketing Systems & Data Executive to join their London office. This role will manage the firm’s system to support with marketing & BD initiatives, including the implementation of a new system, and management of onboarding solutions and client-facing software. The firm is looking for someone to join their growing team and support with the improvement of data management and systems.
The Responsibilities:
- Responsible for the implementation of a new Practice Management System (PMS).
- Pre-launch system configuration for fee-earner needs, and managing data for data migration purposes.
- Assisting fee earners through training and support.
- Implementation of CRM functionality, and developing process for relationship management.
- Recording on marketing and BD initiatives and producing reports on ROI and management information (MI).
- Measurement of KPIs to include conversion rates, new work, rankings and financial information.
- Responsible for preparing e-marketing materials including newsletters and event invitations.
- Identifying trends and patterns to support the Head of BD & Marketing with strategy development.
- Provide support with the introduction of client-facing software and systems, to improve the client experience.
The Candidate:
- Experience working within a legal / professional services environment.
- Innovative marketer with an understanding of the importance of management information.
- Previous experience in implementing new systems and change management.
- Experience in managing CRM/PMS systems.
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.
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