Marketing Executive – Cardiff

Location: Wales
Salary: Up to £28,000
Contract type: Permanent
Date posted: 18/10/2023

An award-winning national law firm is seeking a Marketing Executive to join their team based in Cardiff. The role-holder will provide support to key partners in managing the delivery of campaigns and projects in line with division strategy. This is a hands-on role, working across the marketing mix, driving forward varied marketing initiatives including events, sponsorships, digital marketing and PR activities.

The Responsibilities:

• Coordinate a range of events to engage target audiences and promote the firm’s services.
• Identify and evaluate sponsorship opportunities that align with the firm’s objectives.
• Develop and execute advertising campaigns across different media channels to enhance brand visibility.
• Responsible for the firm’s digital marketing, including social media, email marketing, and SEO.
• PR activity – develop and maintain relationships with media outlets and key industry contacts.
• Oversee the firm’s website, ensuring it is kept updated and optimised.
• Collaborate with cross-functional teams to develop and implement marketing strategies for consumers (B2C).

 The Candidate:

• Previous experience working within a legal / professional services environment.
• Experience using digital platforms such as WordPress, Google Analytics and CRM systems.
• Good understanding of digital marketing concepts and best practice.
• Knowledge of digital trends and emerging technologies is ideal.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.  We regret that our clients will not accept applications outside of these areas.

Blue Legal offers the services of an employment agency for permanent work and an employment business for temporary work.