Campaigns / Senior Campaigns Executive – London

Location: London
Salary: Market Rate
Salary band: Market Rate
Contract type: Permanent
Date posted: 15/12/2023

A top-tier international law firm are seeking a Campaigns Executive to join their London office. Working closely across industry groups within the marketing and business development team, you will support in achieving profile-raising objectives through planning and implementation of thought leadership campaigns, to target clients, prospects and external stakeholders, driving brand recognition for the firm’s core sectors.

The Responsibilities:

• Develop marketing campaigns to improve brand reputation with existing and prospective clients, and generate revenue opportunities.
• Collaborate with industry lead partners, and the Campaigns Manager to identify key business issues/topics and execute integrated marketing campaigns.
• Identify opportunities and key issues through conducting market research, and analyse trends, and monitor competitor activities.
• Manage end-to-end execution of smaller campaigns, including theme development, content creation, and platform selection.
• Contribute to social media plans for each campaign and manage the campaigns playbook.
• Oversee editing and proofreading of campaign content, ensuring high quality and adherence to brand guidelines.
• Brief and collaborate with internal teams and external agencies, including PR, designers, and social media experts.
• Deliver regular reports to senior colleagues and partners on campaign results, including ROI measurement.

The Candidate:

• Previous marketing / campaigns experience within a legal / professional services firm.
• Digital marketing experience preferred
• Experience with client facing activity – desirable
• Project management experience preferred
• Educated to a degree level – preferably Business or Marketing related.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.  We regret that our clients will not accept applications outside of these areas.

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