Marketing Manager – London

Location: London
Salary: Market Rate
Salary band: Dependant upon experience
Contract type: Permanent
Date posted: 31st March 2025

A leading city law firm is seeking a talented and enthusiastic Marketing Manager join their team, in delivering initiatives to build awareness of the firm. This role sits within the Marketing and Business Development Department in the London office, and reports into the Head of Marketing. The team are a closely knit, hardworking team dealing with a full spectrum of tasks including tenders, bids, proposals, seminars, events, digital marketing, PR, responsible business, and marketing. The ideal candidate will possess strong management skills and a background in legal marketing.

The Responsibilities:

  • Develop and execute comprehensive marketing campaigns to promote the firm’s services and brand, in alignment with the overall firm strategy and in line with budgets.
  • Lead, mentor, and develop a team of three direct reports, fostering a culture of collaboration and continuous improvement.
  • Ensure brand consistency marketing materials, including brochures, presentations, and digital content.
  • Manage the firm’s online presence, including website updates, SEO optimisation, and social media engagement.
  • Coordinate and promote events, seminars, and webinars to enhance client relationships and attract new business.
  • Take an active role of delivery of firm wide Marketing projects.
  • Provide regular reporting on key performance indicators (KPIs) for senior management, highlighting campaign performance and areas for improvement.
  • Manage the marketing budget and track expenditures.

The Candidate:

  • Degree in Marketing, Communications, or a related field.
  • 5+ years of marketing experience, with a focus on the legal industry preferred.
  • Proven track record of developing successful marketing campaigns.
  • Strong management and leadership skills, with experience in mentoring and developing teams.
  • Digital Marketing experience.
  • Excellent analytical skills, particularly in tracking and reporting on KPIs.
  • Exceptional written and verbal communication skills.
  • Proficiency in marketing software and tools (e.g., CRM systems, email marketing platforms, social media management tools).

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